Archive for October, 2012

The Big Reveal: BT Hosts Ad Club After Hours Event in New SoDo Office!


October 22nd, 2012

Last Tuesday, the Beyond Traditional team joined forces with Ad Club Seattle to kick off the first event of the organization’s After Hours series by hosting a kick-ass party in our new, industrial-chic office space in SoDo!

At 5:30 p.m., the city’s marketing gurus, mad men and women and  social media elites began to filter up the stairway and step into our cavernous abode. Attendees flocked to the heated steel bar to sample free tastings provided by local artisans at Epic Ales, Laurelhurst Cellars and Captive Spirits; others piled into our branded photo booth donning fake moustaches and spectacles or swarmed the catering table to chow down on mouth-watering tacos, burritos, chips and queso provided by Qdoba Seattle.

As the night progressed, DJ Coupe kept the mood up-tempo by spinning some fresh beats as attendees mixed and mingled in the lobby, huddled around our custom-built, wood-pallet-and-glass conference room tables or cozied up near the gas-powered wood stove.

We, at Beyond Traditional, want to extend another big “thank you!” to our vendors and to everyone who ventured out to SoDo last week! We had a great time and hope to connect with everyone again soon!

Check out photos from the After Hours event here:

Scroll through photo booth snapshots here (tag yourself!):

The Jack Burger Truck Rolls into Baton Rouge


October 21st, 2012

The Jack Burger Truck is in Baton Rouge!

After distributing thousands of Jumbo Jack® burgers with cheese in Greenville, S.C., the Jack Burger Truck hit the road and set out for Louisiana, just in time for Halloween! On Saturday evening, Oct. 20, the truck’s running lights were aglow as the crew began serving up hot burgers to attendees waiting in line to enter the 13th Gate Haunted House, the scariest haunted attraction in the nation!

By midnight, our crew cooked and served 1,456 burgers to zombies, evil clowns, mad men and horror fans alike! Check out photos here:

The next stop for the Jack Burger Truck in Baton Rouge will be at LSU for the team’s football game against Ole Miss on Nov. 10! Click here for the full tour schedule:

The Jack Burger Truck debuted at the CMA Music Festival & Fan Fair in June 2012; it then embarked on a five-month tour of the Southeast in the mission of bringing savory Jack in the Box® menu items to the masses.

For more information about The Jack Burger Truck and to find out where it will be next, visit or follow the truck on Twitter – @MunchieMobile.


What’s Trending: Filter Your Feed


October 18th, 2012

Sick of checking your social media pages and being bombarded with picture upon picture of your friend’s annoying baby? Tired of incessant posts about each and every person’s opinion on politics? Wish there was a way to block it all out? Now, there’s a solution for you!

Browser plug-ins such as and (offered through Google Chrome) can be download and customized to recognize those pesky political posts or potty training progress reports and replace them with things that are awesome…such as adorable kittens, pugs, bacon or scantily clad ladies.

Combined, the plug-ins currently have over 44,000 users and hundreds of positive reviews.

Of, one satisfied user said, “Worked right out of the box. First political post I came across was replaced with a Katy Perry picture. It warmed my heart.”

Another grateful downloader had this to say about the plug-in – “This is absolutely brilliant. Saving me from blocking my friends’ feeds or going insane from baby picture overload.”

Interested in purging your online browsing experience of political insights and child rearing routines? Download the plug-ins here: