Creating a Street Taco Truck for a Mobile Tour

divider

June 14th, 2010

[youtube=http://www.youtube.com/watch?v=DoJQbEI1XrE&hl=en_US&fs=1&]

For our campaign with Qdoba Mexican Grill and their new Mini Street Taco product, we took an old, rusted vehicle and gave it a new life as a shiny and authentic Street Taco Truck ready to hit the road for a mobile tour! The overhaul included replacement of the entire interior including all pipes, fixtures, flooring and siding, as well as a completely hand-painted exterior which featured traditional Mexican bougainvillea flowers winding around the rear of the vehicle and large hand-painted Street Taco logos. We also designed and produced the exterior set surrounding the vehicle, including lighting, painted signs, custom finished tables and chairs and more.

For where the Street Taco Truck will be next, plus more photos and videos of our free taco events, visit The Street Taco Truck’s Facebook and Twitter pages!





Leave a Reply