Comments for Beyond Traditional

Comment on Beyond Traditional Launches Next Generation of Mobile Marketing for Jack in the Box® by The Jack Munchie Mobile Is Back To Serve The Midwest - Beyond Traditional

The Jack Munchie Mobile Is Back To Serve The Midwest - Beyond Traditional — Wed, 11 Sep 2013 02:02:53 +0000

[...] made its debut in 2011 in San Diego County. In 2012, the Jack Munchie Mobile was also joined by The Jack Burger Truck to continue to support the Jack in the Box brand in the Southeastern states. The food truck fleet [...]

Comment on Beyond Traditional Teams with Curator PR for Vayama Go Somewhere Tour by Vayama Go Somewhere Interactive Mobile Tour Completes Its Journey - Beyond Traditional

Mon, 09 Sep 2013 21:02:57 +0000

[...] Tour traveled to thirteen cities to inspire consumers to explore the world we live in. The mobile tour consisted of an 22-foot custom designed advertising vehicle that acted as a global discovery hub [...]

Comment on What’s Trending: Twitter’s Six-Second Video App, Vine by Sam, Uncensored: When Cool Technology is Not Effective - Beyond Traditional

Sam, Uncensored: When Cool Technology is Not Effective - Beyond Traditional — Thu, 25 Apr 2013 22:06:35 +0000

[...] example, Vine has become a trending new technology that is being utilized in creative ways. People and brands have adapted to using the application as [...]

Comment on Guerilla Marketing FAILS and Four Ways to Avoid Them by What Makes Nontraditional Marketing an Effective Tool? - Beyond Traditional

What Makes Nontraditional Marketing an Effective Tool? - Beyond Traditional — Tue, 02 Apr 2013 18:36:51 +0000

[...] The buzz around your campaign can start by being shared between friends and colleagues, posting a write-up on a well-known blog, or even being picked up by a national news source; the key is to get people talking about your campaign and associating it with the brand. Not every nontraditional campaign can be a home run — make sure people are talking about the ingenuity of your campaign and not the newest marketing fail. [...]

Comment on Thinking About Building Projections? by What Makes Nontraditional Marketing an Effective Tool? - Beyond Traditional

What Makes Nontraditional Marketing an Effective Tool? - Beyond Traditional — Tue, 02 Apr 2013 18:34:20 +0000

[...] The first step in creating a memorable nontraditional marketing campaign is considering the consumer experience. When people are able to interact with a product or brand in an intriguing way, it leaves a lasting impression. One of the perks of guerilla marketing is that this interaction can be practically anywhere — from a crosswalk turned into piano keys to a projected advertisement. [...]