Thinking Ahead: Your Brand at Major Music Festivals

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March 12th, 2012

Music festivals provide an unparalleled opportunity for advertisers to get their brand in front of a crowd of 100,000+ amped-up fans.

With the music festival season kicking off with SXSW in Austin last weekend, now is the time to secure those coveted advertising/vendor spots and start planning in-festival promotions at the nation’s largest music events.

Here is a list of a few of the most widely attended music festivals in the United States:

  • Coachella Valley Music & Arts Festival, April 2012, (Indio, CA)
  • Electric Daisy Carnival, May 19-20, (New York, NY)
  • Sasquatch! Music Festival, May 25-28, (George, WA)
  • Bonnaroo Music & Arts Festival, June 7-12, (Manchester, TN)
  • Summerfest, June/July 2012, (Milwaukee, WI)
  • Lollapalooza, August 3-5, (Chicago, IL)
  • Bumbershoot, September 1-3, (Seattle, WA)
  • Austin City Limits Festival, October 12-14, (Austin, TX)

To pick our brains about innovative ways to market at music festivals (i.e. sponsoring hand washing stations, hosting a compelling karaoke fan stage, creating an unforgettable ‘chill’ zone inside a 3D glass display truck, etc.) contact us at 206.973.3660 or email samuel@beyondtraditional.com.





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