July 8, 2011
The campaign’s second tour will feature eight local weekend events, community outreach and the PSE Bulb Mobile to engage customers and help them save energy, money and the planet
Local residents will have a chance to save energy, money and the planet as Puget Sound Energy’s Rock the BulbTM: The Re-Energize Tour distributes 200,000 free, efficient light bulbs this summer. The campaign, which first toured the Puget Sound region in 2009, encourages PSE residential electric customers to switch from incandescent light bulbs to ENERGY STAR®-qualified, energy-efficient compact fluorescent light (CFL) bulbs and helps educate customers through engaging activities on easy ways to lower home energy use.
Residents taking part in Rock the Bulb: The Re-Energize Tour are expected to save nearly $10 million in energy costs over the lifetime of the bulbs, and help reduce carbon emissions equivalent to taking 4,200 cars off the road. PSE customers will also have the chance to win energy-efficient prizes from participating retailers and manufacturers at Rock the Bulb: The Re-Energize Tour events.
“We know there are more PSE customers who are ready to save energy, money and the planet by switching to CFL bulbs,” said Cal Shirley, vice president of Energy Efficiency Services at PSE. “We’re excited to provide more opportunities for our customers and their families to learn how to make their homes more energy efficient.”
Rock the Bulb: The Re-Energize Tour will distribute 200,000 free CFL bulbs to PSE residential customers at eight weekend bulb-exchange events in July and August at local retailers, through outreach at local community events in the utility’s service area, and at local appearances by the PSE Bulb Mobile, which is new to the campaign this year.
The PSE Bulb Mobile is a mobile energy-efficiency education center run on biodiesel. The vehicle will make stops at a variety of community festivals and public locations, giving away one free CFL bulb per customer in advance of each Rock the Bulb: The Re-Energize Tour retail event to encourage customers to attend and exchange up to 10 of their old, inefficient incandescent bulbs for 10 free CFL bulbs.
At retail events, customers can also complete activities for a free WaterSense®-labeled premium-efficiency showerhead, enter to win efficient appliances from Whirlpool, and receive other prizes from campaign sponsors. They will also have a chance to enter PSE’s Solar Power Sweepstakes by signing up to voluntarily purchase Green Power and compete for a free residential solar-power system worth $10,000 (no purchase required, see sweepstakes rules at PSE.com/SolarSweepstakes). Local radio stations will also broadcast live from Rock the Bulb: The Re-Energize Tour retail locations, extending the reach of the campaign to encourage customers to participate and be more energy efficient. PSE representatives fluent in several languages will be at the events to encourage participation by non-English-speaking customers to reach everyone they can to take advantage of energy efficiency. PSE’s Rock the Bulb: The Re-Energize Tour weekend events will be held at the following locations Saturday and Sunday from 10 a.m. to 4 p.m.:
Rock the Bulb: The Re-Energize Tour follows PSE’s successful 2009 Rock the Bulb: Unplugged campaign, in which the utility switched out 500,000 incandescent bulbs to energy-efficient CFL bulbs over a period of four months. This summer, the 200,000 CFL bulbs PSE plans to distribute during the eight-week Rock the Bulb: The Re-energize Tour will result in overall savings of 46.2 million kilowatt-hours (kWh) of electricity when installed in customer homes and $9.4 million in energy-bill savings. The bulb exchange also will prevent more than 50.8 million pounds of greenhouse gas emissions – the equivalent of taking more than 4,200 cars off the road.
“Energy efficiency is good for customers’ pocketbooks and good for the environment,” Shirley said. “In 2009, the outpouring of enthusiasm for Rock the Bulb: Unplugged from PSE customers was amazing. We hope that PSE customers join this latest campaign to receive free CFL bulbs and save even more energy.”
ENERGY STAR-qualified CFL bulbs use up to 75 percent less energy than incandescent bulbs and last up to 10 times longer. By replacing the 10 most frequently used lights in the home with CFL bulbs, households can save more than $450 in energy costs over the life of the bulbs.
There are several ways PSE customers can participate in the Rock the Bulb: The Re-Energize Tour:
To learn more about energy-efficiency rebates and incentives to Re-Energize your home, call a PSE Energy Advisor at 1-800-562-1482, Monday through Friday, between 8 a.m. and 5 p.m. or visit PSE.com/ReEnergize.
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