On Nov. 17, after five months, 49 events, 14 cities and 40,000+ Jumbo Jack® burgers sampled, the Jack Burger Truck tour of the Southeast finished big in Baton Rouge.

Riding off the success of the campaign, a decision was made to keep on truckin’ and extend the tour — the Jack Burger Truck will be hitting the road and rolling into the Houston market just in time for New Year’s Eve!

Over the next several months, the Jack Burger Truck will travel the Lone Star State and distribute free burgers to Texans at some of the nation’s largest marathons, music festivals and rodeos.

Visit www.facebook.com/munchiemobile to view the truck’s progress and to find out where we’re headed next!